By Vincent Kao, NEXT.0 Senior Creative Director
Creative agencies utilize the newest digital whiteboard integrating with G Suite to facilitate the creative process, creating faster turnaround on creatives and collaboration cross continents.
All of our brainstorming sessions begin and end with a whiteboard. It’s a perfect tool to present and develop new ideas, but only if you’re in the same room with the whiteboard. Sharing an idea on a whiteboard means taking pictures of the whiteboard and transposing notes from the meeting. Not only is this a waste of time, but it can cause an idea to be misinterpreted or mistakenly cast aside. We needed project collaboration tools with the simplicity of a whiteboard that can be accessed anywhere and on multiple devices. We found Jamboard, a 55-inch, 4K, and cloud-based collaborative, digital whiteboard. My team might be working on creative in four different time zones, but when we collaborate with Jamboard it’s like we’re all in the same room. Anyone can edit or add content to a Jamboard session, letting every member of our team participate simultaneously. These easy collaboration tools let us get to big ideas faster.
>> Look how Jamboard can collaborate on the same thing, at the same time, through multiple Jamboards: Jamboard to Jamboard.
A smart whiteboard is essential for sharing in real time, but another key component of any creative brainstorming session is simply being able to see and hear your coworkers’ reactions to creative. Jamboard combines whiteboard brainstorming and video conferencing using Google Hangouts Meet. This lets me give creative feedback on the spot. Our turnaround on creative is faster because there are fewer steps between presenting and feedback. All creative brainstorming is automatically saved to Google Drive and easily shared. Never take a photo of a whiteboard again.
>> Look how Jamboard automatically saves your work every step of the way.
For more information about Jamboard in the creative industry, download our Creative Agency Use Case.
Read more: Tips from a Creative Director: Endless Creativity Comes from Ever-changing Creative Ways